Cannabis Makes it Easier to Appreciate Music by Changing Our Experience of Time and Altering our Alpha Waves
Scientists observe changes in brain wave patterns and record participants’ responses to listening to popular and classical music while under the influence of cannabis.
Sonic Branding gives B2B brands a new voice
Brand Strategist, Michal Clements, shares her talk with Colleen Fahey (US Managing Director for Sixieme Son) on the powerful use of audio branding for B2B brands.
The tweet, chirp and warble of a bird affects our emotions
The sound of birds singing, as well as the flow of wind and water indicate well-being, normality and calm.
New ultrasonic sound technology eases the wait at the gate.
Functional sound to make its entry at concerts. Smartphone audio data creates a smoother event experience.
Hearing is our most underrated sense
Living surrounded by sounds and music and afraid of silence… our new tech civilization ignores the misfortune of deafness. Hearing is a so precious gift ! Discover the fascinating art of listening !
Call Handling: Undervalued by Marketers
When consumers call an insurance company, their hearing is the only sense available for insurers to make an impact and stand out from their competition.
How Burger King found a novel way to use audio in a commercial.
A Burger King publicity stunt illustrates the evolving power of audio in marketing
Cannabis Makes it Easier to Appreciate Music by Changing Our Experience of Time and Altering our Alpha Waves
Scientists observe changes in brain wave patterns and record participants’ responses to listening to popular and classical music while under the influence of cannabis.
Sonic Branding gives B2B brands a new voice
Brand Strategist, Michal Clements, shares her talk with Colleen Fahey (US Managing Director for Sixieme Son) on the powerful use of audio branding for B2B brands.
The tweet, chirp and warble of a bird affects our emotions
The sound of birds singing, as well as the flow of wind and water indicate well-being, normality and calm.
New ultrasonic sound technology eases the wait at the gate.
Functional sound to make its entry at concerts. Smartphone audio data creates a smoother event experience.
Hearing is our most underrated sense
Living surrounded by sounds and music and afraid of silence… our new tech civilization ignores the misfortune of deafness. Hearing is a so precious gift ! Discover the fascinating art of listening !
Call Handling: Undervalued by Marketers
When consumers call an insurance company, their hearing is the only sense available for insurers to make an impact and stand out from their competition.
How Burger King found a novel way to use audio in a commercial.
A Burger King publicity stunt illustrates the evolving power of audio in marketing